See what tier you qualify for in your metro.
You're missing
qualified qualified leads/month
Worth ~$352K/mo in pipeline.
Leads available / mo
~210
You're capturing
12%
Days to first lead
~30d
Avg deal value
$2,400
$0K+
In deals closed by clients · this year
0+
Qualified leads delivered to clients
0×
More qualified leads · best client outcome
0 min
Median call-back time
Real businesses. Real deals closed. Real revenue — in their own words.
Bridgeline HVAC
Owner · HVAC contractor · Phoenix, AZ
“We've been running ads for years and the leads were trash — 1 in 30 booked. R27 flipped that. Now we're closing inbound at almost 1 in 3 because the leads come in hot, already knowing they need us. Three-hundred-forty grand in new jobs from inbound the first year.”
Result
$340K
in jobs closed from inbound · year 1
90-day lead guarantee
First qualified lead in 30 days or your next month is free.
Locked rate. Forever.
Founder pricing today, locked for the lifetime of your account.
Out anytime · 30-day notice
No annual contracts. No lock-ins. If it stops working, you walk.
Calibrates the leads you qualify for. Required.
Real clients. Real Search Console data. Click any to expand the dashboard.
How NMHL is closing inbound now
79 → 7,300 daily impressions
Inbound leads / mo
200+
From zero in
7 mo
Lead-flow lift
92×
Lead-flow lift over 7 months




Six concrete things you get the day you sign on. No fluff, no vanity metrics.
Hot inbound starts hitting your pipeline within 30 days. Buyer-intent only — no cold scraping, no list rentals.
A senior operator owns your pipeline. Direct Slack line. Weekly check-ins. No agency tier-3 ticket queue.
Plain-English summary every Monday: leads delivered, deals closed, revenue attributed. No vanity metrics.
Prospects can book straight to your calendar. We pre-qualify; you show up to the call ready to close.
Every lead tagged by buying-stage and fit. Your team works the hot ones first. Pipeline gets predictable.
One operator per metro per industry. If we onboard you for HVAC in Phoenix, we won't take another Phoenix HVAC client.
Want to see these results in your business? Run the 90-second qualifier.
Three steps. No long onboarding. No 6-month wait.
Run the qualifier above. We pull your industry's lead potential for your metro. You see your tier and your missed pipeline live.
30-second clip. Real founder. Real revenue.
We onboard one operator per metro per industry. The ticker on the right reflects what's actually available to lock in this week before slots release back to the next waitlist.
Slots remaining · your metro
13
Last claimed 0 min ago
9-page preview of the system. Personalized version delivered at the strategy call.
R27 Playbook · Preview
The 10 plays we used to drive 99× organic growth
9 pages · Rule27 Design
Businesses scaling pipeline with R27
Two minutes to see what's possible for your business.
Honest about the tradeoffs.
| Dimension | R27 Unlock | Lead Lists | Other Agencies | DIY |
|---|---|---|---|---|
| Lead quality | Inbound, intent-matched | Cold, no intent | Mixed | Variable |
| Ownership | You own the system | Recurring data fee | Pay per retainer | Built ad-hoc |
| Compounding | Yes — built once, scales | No, list decays | No, churn-dependent | Often plateaus |
| Time to first lead | 60-120 days | Same day | 30-90 days | 9-18 months |
| Exclusivity | 1 operator per metro | Sold to many | Variable | N/A |
| Pricing model | Scoped per tier | Per record / sub | Monthly retainer | Founder time |
| Long-term cost | Declines per lead | Flat or growing | Flat | High (opportunity) |
Pricing is scoped on the strategy call. Everything else is on the table here.